Art of Graphic Design UC
Fall Midterm
Scantron Test – 30 Questions
*Understand design vocabulary – Definition, Description, and Comparison. For example, I will ask which image above best illustrates “movement”. Then, I will have multiple images you can choose from.
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Radial symmetry
Symmetry Rhythm Asymmetry Organic texture Primary colors Monochromatic colors Shade on the color wheel |
Movement
Proportion Line Unity Shape Complementary colors Tertiary colors Hue on the color wheel |
Form
Emphasis Value Positive/Negative space Pattern Secondary colors Tint on color wheel Serif font |
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Leading
Foreground |
Embossing
Resolution |
Gutter
Thumbnails |
Short Answer
1. Piet Mondrian said “less is more”. In 2 to 3 sentences, explain what colors and style of art Piet Mondrian subscribed to and how do his paintings reflect that style?
2. In 2 to 3 sentences, explain how you would demonstrate emphasis in a business card or flyer design?
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Essay
1. Compare and contrast the impact on civilization of Gutenberg’s printing press and graphic design software of today.
Gutenberg’s Printing Press & Graphic Design Software
Directions: Use the graphic organizer below to compare (similarities) and contrast (differences) the impact on civilization of Gutenberg’s printing press and graphic design
Gutenberg’s Printing Press & Graphic Design Software
Directions: Use the graphic organizer below to compare (similarities) and contrast (differences) the impact on civilization of Gutenberg’s printing press and graphic design
